About me

Hi, I’m Hubert Jeffrey — a MarTech Engineer, Web Developer, and Adobe Experience Cloud Specialist based in Melbourne.

I help businesses build cleaner, smarter, more connected customer experiences by combining strong technical engineering with modern marketing strategies.

With over 7 years of hands-on experience in Adobe Experience Platform, customer journey design, CRM automation, and full-stack web development, I bring a hybrid skill set that blends data, development, and digital marketing into one cohesive approach.

This website is both my professional portfolio and my personal MarTech playground — a space where I experiment with AEP, AJO, CJA, Target, and other tools to learn, test, and build better experiences.

My Professional Journey

My career spans engineering, web development, marketing automation, and customer experience platforms.
Here’s a snapshot of my journey:

At Adobe, I work across the Adobe Experience Cloud ecosystem, including:

  • Adobe Experience Platform (AEP)

  • Adobe Journey Optimizer (AJO)
  • Customer Journey Analytics (CJA)

  • Adobe Target

  • Adobe Analytics

  • Audience Manager

I troubleshoot complex customer implementations, provide integration guidance, help diagnose issues, and ensure clients deliver high-quality digital experiences across web and mobile.

My work involves debugging, architecture reviews, SDK troubleshooting, event validation, and maximizing the value of Adobe’s data-driven solutions.

Highlights:

 

  • Long-term CSAT rating of 98%

  • Helped clients optimize personalization, tagging, and journey workflows

  • Built documentation used across teams and customers